UP Elections - SURRRRPRISEEEEE

The latest in the Indian Territory has been the wild elections in the North. The craziest and the most unexpected scenario that came about after the elections is the victory to Samajwadi Party (SP) led by the senior supremo Mulayam Singh Yadav in Uttar Pradesh, the mother land of politics in India. The reason for their victory has become a debatable issue for the big parties like Congress and BJP as well as the already governing BSP in the state. This question will remain in their books for a long, long time to come. Perhaps, the Indian Politicians need to learn the principles of Marketing so as to enhance the image of their parties throughout the nation as the generation today is no more dumb and confused over what to do. The same may be the reason why the big parties like Congress and BJP which kept fighting among each other by getting into crazy controversies and also diverting its focus from the target audience. BSP led by Mayawati became too reckless and careless when it came to focusing its energies towards the public as it believed victory would be theirs solely. Now, what made SP win may probably be the human touch brought about by its young politician Akhilesh Yadav who went around the entire state riding on a cycle (which happens to be the party logo too) as well as the again very humane election manifesto that contained their promises of improving the state’s literacy, medical, electricity, irrigation and other societal issues. The party’s youth TVC also rocked the television sets at the peak time of 8-9pm as well as 12-1pm, some even comparing between the speed of an elephant and a cycle. Much ado, Akhilesh Yadav also stated the day before the elections that if SP wins the government would still be led by Mulayam Singh Yadav only(again revealing that he’s still not considering himself worth it as the maker creator or you can say the only soul responsible for the party’s existence is Mulayam Singh Yadav). Though Akhilesh has brought in a lot of humane feelings that completely transforms the party’s image from being that of mobsters to that of for the people before the elections, but the question is will the party remain the same once it commences its rule? What do the SP politicians have to say about the attack on the journalists in Jhansi? Was their promise of not associating with the goons going to only remain in the pre-election promises or will these promises be really kept? Other than this, a lot has to be said and done for the increased head-aches to the big party leaders especially that of Congress who lost in its birth place Raibareily. The cycle has made its way out of the race, but what remains now is to find out if the cycle riders who chucked the goons out will get back to their goonish lives or are they going to retain their sacrificial and humane nature as in their manifesto for the next 5 years? If everything (even Politics) is a game of business like Monopoly then the young politicians need to play it well.